A well-designed landing page can benefit your business in multiple ways: Increases Conversions A smart landing page is an opportunity to persuade your targeted traffic to take the next step toward becoming your customers. A well-developed landing page promises something…
<!–Native apps vs. Hybrid apps | Crafted. Native apps vs. Hybrid apps App Design Are you planning to develop an app for your business? That’s a great choice. According to eMarketer, almost 90% of all mobile internet usage in America…
2020 was a busy year for app design and development, with new trends taking over the market. 2021 is no different. This year, you’re sure to see app design tips and trends that are new and exciting. At CraftedNY, we…
Budget Video production can be expensive. If you are looking to make well-polished high-quality videos say for television or websites, then you have to make a considerable investment. The results can be stupendous. If you are creating a video for…
You may be wondering what exactly you can live stream as part of your marketing campaign. There are plenty of ways in which you can engage prospects through live videos. Here are the top 7: Interviews with celebrities or influencers…
By introducing the brand to prospects A prospect will buy a product only when he/she notices the product. In today’s world, where hundreds of products are crammed onto the same shelf, good packaging is essential to catch the buyer’s attention.…
Not putting in-place a detailed brand strategy Branding is effective and successful only companies have a solid brand strategy in place. But one of the biggest mistakes that brands make is not having any branding strategy in the first place.…
Simple yet attractive visuals Considering the amount of time we spend staring at our screens every day, app design must be easy and fun to use, besides being attractive. Users are always seeking comfortable viewing experiences to avoid eye strain,…
For example, say you own a shopping website. If your website design and content are poor, or worse, shady in presentation, then your branding will not impress. It is important to have elements that deliver on your branding promise. You…
Smart product packaging can sway a customer’s purchasing decision The ingredients or contents of the product or the popularity of your brand aren’t the only two things a customer considers when looking to make a purchase. The package, container, bottle,…